Over the years, we have seen a lot of slick, well thought out PR and marketing campaigns (and a few not so well though out ones…) The business went out there, controlling their message, and easily neutralising negative comments from the inevitable disgruntled customer. They were pretty confident in their reputation…
And then the web arrives on the scene.
Have you ever wondered why the advent of online and digital marketing has blown your traditional marketing process out of the water?
Have you ever thought about how little control you have over your message when it hits the collaborative world of Web 2.0?
Have you ever wondered what people are actually saying out there, and wracked your brains as to how you can engage with that conversation?
Almost every one of your customers has a computer on their desks, or in their hands. They have to power to blog, to talk, to discuss and to recommend. And they frequently do…leaving your reputation in their hands…
Oh. That’s a bit scary.
We make it our mission to help you to embrace the new collaborative internet and build your reputation and expertise online. We want to work with you to build the buzz on the internet about you. And as technology changes (which it inevitably does), we want to make sure that you are changing with it, so people can’t help but talk about you…
Want to know more? It wouldn’t make sense to call, would it? 0845 838 0609.
We don’t bite.